| Description |
ACNielsen Corporation is the world's leading provider
of market research, information and analysis to the consumer products
and services industries. More than 9,000 clients in over 100 countries
rely on ACNielsen's dedicated professionals to measure competitive
marketplace dynamics, to understand consumer attitudes and behaviour,
and to develop advanced analytical insights that generate increased
sales and profits.
The UK division of ACNielsen was founded in 1939 and has a base
of over 1000 clients. Our business services include Retail Measurement,
Consumer Panel, Foodservice, Internet Research, Media Measurement,
Merchandising, and Consulting Services. These capabilities combine
to deliver an integrated solution that enables our clients to
evaluate and improve their products performance.
Product and Services
- Business Focus
- Retail Measurement Services
- Consumer Panel
- Key Account Data
- Foodservice
- Media Measurement Services
- Internet Research
- Decision Support
- Consulting Services
- Merchandising
- TravelTrack
- BASES
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