ORC International is the global research operating unit of Opinion Research Corporation. Headquartered in Princeton, New Jersey, Opinion Research Corporation was founded in 1938 to apply public opinion polling techniques to business issues. It has been a public company since October 1993.

ORC International specialises in global business-to-business markets and addresses for its clients such strategic issues as Corporate Reputation & Branding, Customer Loyalty & Retention, Market Assessment, Marketing Sciences and Employee Survey Programs.

Worldwide headquarters are located in Princeton, NJ, with offices located in Chicago, Detroit, Hong Kong, London, Manchester, Mexico City, Seoul, Taipei, Tampa, Toledo, and Tucson.

ORC International maintains three central telephone interviewing centres, in Tucson, Tampa, and London, with a total of 400 CATI-equipped interviewing stations. All European interviewing is conducted through the London centre, which is staffed with native speakers in 17 major European languages. Interviewing is conducted regularly in the Pacific Rim, Europe, and the Americas by ORC International and its long-established network of affiliates.

ORC International has been developing its global standard for international research to ensure that reliable and comparable market intelligence is delivered within a consistent architecture that provides accurate comparisons among diverse worldwide markets.